Right now, the Organic Keywords report in Site Explorer is the best place for keyword research because it includes real ranking data. However, it doesn’t support tagging or keyword groups.
This makes it difficult to organize large keyword sets for research workflows (e.g., grouping by topic, funnel stage, or content cluster).
A useful set of improvements would be:
  • Allow tags or keyword groups directly in the Organic Keywords report
  • Keep the existing ranking data while enabling grouping for analysis
Currently, grouping is only possible in Rank Tracker, but that requires manually adding keywords and loses the automatic discovery from Site Explorer.
Adding grouping inside Organic Keywords would make large keyword research workflows much easier to manage.